Our Stories

"I thought everyone

in my life would support me but I soon realised that is not always the case"

"On the outside, it

can look like you are successful but success is subjective"

"I wondered if I had

the right to coach

in this area when I wasn't perfect"

"As a sole trader, it can be hard to not take feedback or business failures personally"

"To be honest, running a business has more often felt tough than it has felt good"

"I didn't decide to start a business, what I decided was to follow my dream of living life in shorts & flip flops"

"I never see investing in my business as a waste of time or money"

"I start to wonder: am I not good enough? Is my website good enough? I get very discouraged.

"I couldn’t face the thought that for the first time I was considering giving up."

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The Founder Wellbeing Project acknowledges Traditional Owners of Country throughout Australia. We pay our respects to Aboriginal and Torres Strait Islander Elders past, present, and emerging.

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